OUR COMMITMENT TO DIVERSITY EQUITY + INCLUSION: NEXT STEPS + ACTION PLAN

In June 2020, we shared our first action plan to fight racial injustice within bicycling, the bike industry, bike advocacy and our organization. As we reflect on some of the most challenging moments in our nation’s history, we acknowledge the most difficult work is only just beginning.

In 2021, we will continue to self-examine, share our progress and communicate why this work is vital to the future of a safe and thriving bicycling community and industry.

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Fighting racial injustice connects to the very core of PeopleForBikes’ mission — to make biking better for everyone. Developing safe, equitable bike networks that connect people to jobs, education and other essential services enhances opportunities, increases social and mobility justice and builds better communities. Breaking down the barriers that prevent marginalized communities from biking is a bigger challenge than just building safe places to ride. Sadly, for many, bike safety means more than just wearing a helmet or worrying about cars — it includes the fear of racial profiling. Working alongside our partners on the federal level, in local government, the bike industry, bikeshare and transportation and recreation advocacy, we have a wide reach. We can only all move forward when biking is made better for everyone.

DEFINING OUR TERMINOLOGY:

As part of our commitment to making progress today, tomorrow and into the future, we want to be transparent and update you on our work so far. Since our most recent update in November, we have continued to organize our efforts around three main objectives: educating ourselves (staff, industry, advocacy and community), operationalizing equity and amplifying voices.

Mobility Justice

For many people, systemic racism has created barriers and challenges for how they move around communities, public spaces and the world. We envision a world where all people have the freedom and resources to walk, bike, take transit and drive with dignity and respect. Mobility justice, at a local level, looks different for each community, but should be centered around people and grounded in providing access to services for everyone.

Anti-Racism

Anti-racism is defined as the work of actively opposing racism by advocating for changes in political, economic and social life. Anti-racism tends to be an individualized approach, and set up in opposition to individual racist behaviors and impacts.

—SOURCE: Race Forward

In order to create meaningful change within the bike industry and bicycling community, we must first cultivate our own understanding of the issues and challenges that exist around us.

EDUCATE
OURSELVES

As the bicycling industry’s trade association, our work is to develop the proper tools and resources for industry members to enact change within their own organizations and the industry at large.

SUPPORT THE INDUSTRY

Listening and learning is the first step toward equity. The second step is implementing changes within our organization, the bike industry and the bicycling community nationwide.

OPERATIONALIZE

EQUITY

We elevate and amplify the voices and actions of anti-racism and mobility justice leaders. We seek out opportunities to use our influence in the bicycling and transportation arenas to support their critical work.

AMPLIFY

VOICES

TOGETHER WE CAN MAKE BIKING, AND THE WORLD, BETTER.

We will update you on our work quarterly. Thank you for supporting PeopleForBikes’ anti-racism and mobility justice work.